数字业务设计和开发硕士是一个为期12个月（全日制）的硕士学位课程。这项密集且创新的课程旨在向那些几乎没有或没有以下技术经验的毕业生提供荣誉：对互联网和移动业务战略的批判性理解
Our MSc Design & Development of Digital Business is a 12-month (full-time) taught master's degree course. This intensive and innovative course is designed to provide honours graduates who have little or no prior technology experience with a critical understanding of Internet and mobile business strategies, models and processes, a high level of competence in the technical skills needed to develop professional electronic and mobile business systems, and excellent employment opportunities and a world-class student experience. In Part I of the course, you work closely with our staff in lectures, seminars, and in our state-of-the-art development labs to acquire and hone the knowledge and skill areas that underpin the contemporary electronic and mobile business. Modules in Part I focus on a wide variety of subject areas including business strategy, programming for the Internet and for mobile devices, systems analysis, and design, and systems infrastructure. All technology courses are firmly grounded in a practical, real-world business context and are designed for students with little or no prior experience in computing technology.<br>In Part II, you work in small groups with a mentor to apply new knowledge and skills in a practical way by developing an idea for a new, innovative electronic business venture. The project groups will bring their venture from an initial concept to a fully-articulated business and marketing plan, culminating in the implementation of a functional proof-of-concept prototype system.