该领域为学生提供了专业分析交流情况和专业设计交流问题解决方案的技能。它还教授计划和实施专业公共关系运动所需的技能（包括目标设定，预算和评估），听众和舆论分析的技能，各种传播理论以及对全球化和新兴国家的理解信息经济正在影响公共关系实践。
Learn the skills to professionally analyse communication situations and design solutions to communication problems. You'll also learn the skills required to plan and implement a professional public relations campaign (including goal-setting, budgeting and evaluation), the skills of audience and public opinion analysis, a range of communication theories, and an understanding of how globalisation and the emerging information economy impacts public relations practices.<br><br><br>Career possibilities<br><br>Postgraduate study can take you anywhere. Here are some of the careers you could be on your way to:<br><br> Public relations and social media manager<br> Social media manager<br> Public relations specialist