如果您认为营销对于组织的战略至关重要，并且您对与营销的一般类别相关的广泛活动感兴趣，那么“与市场营销相结合”的途径应该特别吸引您。在“带营销的业务”课程中，您将从营销的角度获得对业务的广泛了解。您将了解广泛的营销问题，包括营销组合，消费者行为，品牌和广告。市场营销性质的变化将是您学习的重要组成部分。您将看到组织内营销职能的广度以及它在许多企业战略中的核心程度。您将学习企业用来理解客户并适当地定位产品的技术和方法，并概述有助于理解企业管理的概念，理论和技术。了解营销原理并了解不同的营销方法。熟悉开发和了解市
The Business with Marketing pathway should appeal particularly to you if you see marketing as being central to an organisation's strategy, and if you are interested in the broad range of activities that fit within the general category of marketing. On this business and marketing degree course you'll gain a broad understanding of business from a marketing perspective. You'll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies.<br><br>You'll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.<br><br>3 years