本课程旨在培养公共关系行业的未来领导者。您不仅将学习从事公关职业所需的实践技能，还将学习将有助于您取得成功的研究和分析技能。您将创建广告活动
This course is designed to produce public relations leaders who are creative, resourceful and technically proficient.<br><br>You'll learn the practical skills needed to embark on a career in PR together with the research and analysis skills that will help you progress.<br><br>You'll conceive creative campaigns, build social media content, understand audiences, pitch your ideas and make videos as well as writing research reports and academic essays.<br><br>For your final module, you'll choose between a dissertation and a professional project.<br><br>Throughout the course you'll get opportunities to meet, question, and network with a wide range of leading industry professionals. All of the teaching staff on the course have extensive professional experience in public relations at senior level with most currently practising PR alongside their course teaching.