赫瑞瓦特大学国际时尚营销理学硕士（IFM）是在乔治·戴维斯（George Davies）的支持和指导下创建的，乔治·戴维斯是Next，George在Asda和Per Una品牌背后的国际知名时装设计师和商人。乔治·戴维斯（George Davies）为该计划提供财务赞助，并通过定期的大师班保持他对计划的积极参与。该国际时装营销硕士学位可扩展现有的市场营销意识，以发展国际时装领域营销职业所需的技能和能力。该计划包括八门教学课程和一项基于研究的论文。理学硕士-全职12个月，兼职24个月。PGD​​ip-全职9
Our MSc International Fashion Marketing teaches specialist fashion marketing combined with international marketing. Develop practical skills alongside an understanding of fashion theory equipping you for a diverse career within the fashion industry.<br><br>The MSc in International Fashion Marketing provides students with a contextualised knowledge of international marketing that prepares them to meet the marketing challenges facing the fashion industry today.<br><br>There are eight taught courses, divided equally over two semesters, followed by an international fashion marketing dissertation in semester 3. Part-time students register for two courses per semester and progress to the dissertation at the end of their second year. Assessment is specifically designed to develop professional career readiness and includes <br><br>Mandatory courses deliver core international marketing concepts (International Strategic Marketing, Contemporary Consumers in Fashion, Marketing Metrics, Branding and Communication in Fashion, Research Philosophy and Practice) as well as specialist marketing knowledge (Fashion Product Development and Fashion Buying and Merchandising).