我们的课程获得全球市场营销人员的全球领先专业机构特许市场营销协会（CIM）的认可，可帮助您开发关键的营销和广告技能，并及时了解该行业的主要趋势。该实用和现代课程旨在为广告，媒体购买，创意代理工作或市场营销的职业做好最好的准备。它还为您提供了学习CIM专业资格并成为该专业团体的会员的机会。提供可选的三明治安置或留学年份。
This course is an academically robust and businessrelevant programme. It gives you a solid foundation in marketing while exploring the complex and exciting world of advertising – covering the development of creative concepts, planning and execution of advertising campaigns, critical analysis and measurement of advertising success. You'll also gain an understanding of communication, media and marketing methods. During this degree, you'll have the opportunity to study for a professional qualification with the Chartered Institute of Marketing (CIM), significantly enhancing your career prospects. In the First Year, students are given the opportunity to become Affiliate Members of CIM and study for a first CIM award.