传播学学士-数字营销
Bachelor of Communication - Digital Marketing
学历文凭
Bachelor Degree
专业院系
销售和营销
开学时间
课程时长
课程学费
国际学生入学条件
We offer short English language courses, such as the English for Academic Purposes (EAP) course, IELTS tests and preparation courses and Occupational English Tests. To study at Massey as an international student, you will need to meet certain entry requirements. These include English language skills and a qualification from high school, or other university. We recognise these English language examinations International English Language Testing System (IELTS) academic scores only, Test of English as a Foreign Language (TOEFL), Cambridge English Qualifications, NZCEL, Pearson Test of English (Academic), Language Cert. Your test results (scores) are valid for two years from the date on which you took the test. If you have taken a test other than the English language examinations listed above, include it with your Application for Admission as an International Student. It might be considered.
UG - Academic IELTS - 6.0 overall and minimum 5.5 in each band, TOEFL IBT Overall score 80, minimum 19 in writing, TOEFL Paper Based 160.
UG - Academic IELTS - 6.0 overall and minimum 5.5 in each band, TOEFL IBT Overall score 80, minimum 19 in writing, TOEFL Paper Based 160.
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IDP—雅思考试联合主办方
雅思考试总分
6.0
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- 雅思总分：6
- 托福网考总分：80
- 托福笔试总分：160
- 其他语言考试：Pearson Test of English - 50 overall and minimum 42 in each communicative skill.
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课程简介
传播学（数字营销）学士学位是新西兰唯一将业务结合在一起的学位
The Bachelor of Communication (Digital Marketing) is the only degree in New Zealand that combines business, marketing strategy, and creative visual and verbal communication skills. Combine your love of technology and creativity with the Bachelor of Communication (Digital Marketing). Employers increasingly need communicators who have an in-depth understanding of the digital world and how to communicate effectively via digital platforms. Massey University's Bachelor of Communication (BC) in digital marketing will give you these skills. You will learn about all forms of digital media, digital branding and how to produce effective digital material, including social media. Youll be able to apply marketing theory to digital marketing situations, develop a digital strategy and apply it effectively. How the industry applies ethical standards to their online presence is an area of intense debate. Youll learn about ethical issues in digital marketing and developments in this area.
The Bachelor of Communication (Digital Marketing) is the only degree in New Zealand that combines business, marketing strategy, and creative visual and verbal communication skills. Combine your love of technology and creativity with the Bachelor of Communication (Digital Marketing). Employers increasingly need communicators who have an in-depth understanding of the digital world and how to communicate effectively via digital platforms. Massey University's Bachelor of Communication (BC) in digital marketing will give you these skills. You will learn about all forms of digital media, digital branding and how to produce effective digital material, including social media. Youll be able to apply marketing theory to digital marketing situations, develop a digital strategy and apply it effectively. How the industry applies ethical standards to their online presence is an area of intense debate. Youll learn about ethical issues in digital marketing and developments in this area.
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梅西大学名列2019年QS世界大学全球排名前300，是一个创新而稳定发展的学习之所。是世界领先的远程教育机构，世界各地的学生均可在线学习。学生有机会在获得世界级学位的同时平衡家庭和工作等其他生活责任。大学在奥克兰、惠灵顿和北帕默斯顿有三个现代化校区。梅西大学是新西兰唯一一所提供大学航空教育的大学，拥有开创性的设计学院和一流的科学和工程实验室。此外，学生还可利用遍及三个校区的运动设施等卓越休闲设施。 梅西大学致力于为学生提供最佳机遇和卓越的行业关系。这让学生在求学的同时可接触实习和工作机会。校区为学生求学期间提供的协助涵盖课程指导、开学时的新生迎新、毕业时的职业咨询、简历撰写、面试技巧等。学生可获得大学期间可能所需的建议和帮助服务。服务机构包括健康、咨询、辅导、指导、国际学生支持和儿童关怀中心。大学的社交和课外活动为学生交接新朋友，培养课外兴趣提供了完美途径。大学有许多俱乐部、协会和社团可供选择，让每个学生都有机会定位自我兴趣。大学有七个协会各司其职，为学生就读期间提供无微不至的关怀。
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