商科学士（BCom）学位课程使每个学生都能发展自己对商业和相关学科的兴趣。学生可以使用商学院和大学整体教学部门提供的一系列论文来创建个性化课程。在BCom学位课程中，学生可以灵活地将两个专业相结合，并获得双学位专业的学位。我们每天都与市场接触。每次进行购买或使用服务时，都会涉及营销原则。市场营销会影响您对美发沙龙，洗衣粉或汽车的选择，甚至会影响您观看的电视节目。甚至您的简历也是向自己的雇主推销自己的营销计划的一部分，但是营销管理的意义不仅仅在于销售。<br>营销是产品生产者与这些产品的客户之间的联系。如果
Marketing influences many areas of our lives including what we buy, the music we stream, the food we eat, the political party we vote for, and even the university we choose to study at.<br>In order to be successful, products, brands and services have to be researched, developed, packaged and promoted. While marketing encompasses these activities, we believe that marketing also has the role of promoting positive change within individuals and society as a whole.<br>Students from all backgrounds choose to study marketing, and when you graduate you can apply marketing in many diverse ways. Ultimately, marketing is about people, creating value and positive change, and offering careers that are exciting, challenging and rewarding.