Equip yourself with sales and marketing skills to drive the success of any business or organisation.<br>This diploma is designed to equip you with sales and marketing skills that will enable you to contribute to the achievements of a business or organisation.<br><br>It covers business basics such as communication, human resources, business law, organisational culture, economics, risk management and problem solving, then focuses on sales and marketing aspects of business. This focus will give you knowledge and skills in marketing philosophy, segmentation, targeting and positioning. You'll also gain skills in managing performance, attitudes and buyer behaviour.