学历文凭
Advanced Diploma
专业院系
销售和营销
开学时间
12 December 2024
课程时长
44 Week(s)
课程学费
AUD 6,000
课程简介
BSB60520 Advanced Diploma of Marketing and Communication reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.<br><br>Graduates of the Advanced Diploma will have broad knowledge and skills for paraprofessional/highly skilled work such as:<br><br>Marketing account director<br>Account planning manager<br>Client services executive<br>Marketing strategist<br>This course is for you if you want to lead a marketing and communication team to greater success through creative and innovative business practises.
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