The Bachelor of Business Management / Bachelor of Commerce is a program suited for anyone interested in exploring accounting, financial management, banking or business analytics, and developing the knowledge and self-confidence to effectively manage a wide range of business environments. In this program, you'll complete a range of compulsory courses that cover concepts relevant across the business world and financial services sector. You'll study topics including accounting, economics, marketing, business information systems, organisational behaviour, business law, management and more. You'll be able to focus your career by choosing majors such as Accounting, Business Information Systems, Finance, Business Economics, Human Resources and Marketing. You can also choose a mix of courses that suit your interests. During your studies, you'll hear from guest lecturers from industry, examine real-life case studies, and undertake projects, placements and internships with leading businesses. You'll graduate with a combination of core and specialist knowledge, along with sharp analytical and technical skills. You'll develop the skills to confidently lead people and projects, be ready to adapt to ever-changing commercial environments and be in high demand with employers.<br><br>Marketing is critical to the success of any business. As a student in the Marketing major, you will learn how to create value through an understanding of customers, brand management, service and relationship management, digital, market research and strategy. On completion of this major you will be an agile, independent, highly skilled problem solver, with an understanding that the customer is central to enterprise success and revenue generation. You will be able to apply your knowledge and creative methods to generate practical, relevant and responsible marketing strategy for organisations.