学历文凭
Advanced Diploma
专业院系
销售和营销
开学时间
课程时长
课程学费
国际学生入学条件
Successful completion of 10904NAT Diploma of Social Media Marketing, BSB52415 Diploma of Marketing and Communication or BSB50620 Diploma of Marketing and Communication or equivalent or have four years equivalent full-time relevant verifiable work experience.
English language proficiency requirements:
IELTS: 5.5
iBT TOEFL: 60
C1 Advanced: C
C2 Proficiency: C
CEF: B2
B2 First: C
PTE General: Level 3
PTE Academic: 59-74
TOEIC: 625
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课程简介
Learn the technical, creative, conceptual, and managerial skills to provide leadership and strategic direction in the marketing activities of an organisation. This course reflects the role of individuals who provide leadership and strategic direction in the marketing activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies. Their knowledge base may be highly specialised or broad within the marketing field. These individuals are often accountable for group outcomes and for the overall performance of the marketing function of an organisation.
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