课程简介
Whether you're a budding entrepreneur or you're looking for a career in a Fortune 500 corporation, a Bachelor of Business Administration (BBA) will give you the tools you need to define your competitive edge and succeed in today's exciting business world. Gain an understanding of marketing, statistics, accounting, economics, finance, and management, then select a concentration to refine your degree. Concentrations available include accountancy, alternative dispute resolution, business law, economics, entrepreneurship, finance, human resource management, marketing, project management and logistics and supply chain management. The Bachelor of Business Administration (BBA) degree prepares students for career opportunities and advancement in business and industry. Successful completion of lower- and upper-division BBA requirements ensures that graduates comprehend the relationships among marketing, quantitative theory, accountancy, economic principles, and financial, human, and organizational management. The BBA gives students an opportunity to specialize in designated fields by pursuing concentrations and minors, or to choose an individualized set of general BBA electives.<br><br>Program Learning Outcomes Apply ethical and legal principles to a business environment. Demonstrate skills and knowledge in the areas of business math, economics, accounting, finance, and operations management needed to make sound business decisions. Apply knowledge in the fields of management, information systems, and marketing to different business environments. Apply the knowledge acquired in the program for the analysis of strengths, weaknesses, and potential improvements in a business. Demonstrate written, presentation, and research skills expected of a business-school graduate. Develop a global business perspective based on the knowledge of foreign business environments and cultures
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