The Marketing major includes core business classes, to give you a background in all areas of for-profit companies and nonprofits. Then, delve deeper into the marketing field with more specialized classes. You may also choose a concentration in International Marketing, Marketing Communications, Retailing, and Services Marketing to focus your career path. An internship ties it all together, giving you hands-on experience for your resume and skills to use in your first job.<br>Prepare for leadership jobs in marketing. Concentrations allow you to specialize your skills and tailor them to your career goals.