工商管理“营销”计划将帮助您转变为熟练的营销专家，他们可以使用社交媒体管理组织与其客户之间的联系
The Business Administration Marketing program will help turn you into a skilled marketing professional who manages the link between an organization and its customers using social media, customer knowledge and business strategy.<br><br>This business program will cover broad-based business topics in addition to detailed marketing training. Marketing-specific areas of study will include:<br><br> Marketing research<br> Marketing communications (such as advertising and promotion)<br> Digital marketing (such as direct marketing, e-marketing and customer relationship management)<br> Brand planning<br><br>Courses will use case studies and industry software such as Tableau and Envision. Additionally, lectures, classroom assignments and presentations will help you develop the creative decision-making and persuasive communication skills necessary to become a successful marketing professional.