集成的数字，社交和移动营销课程可提供与行业相关的技能集;嵌入式行业认证可在职业发展中提供竞争地位;学生组织，出国留学计划，专业发展活动，职业展览会和实习机会可提供交流机会和行业经验。综合课程允许学生在短短五年内获得两个学位（学士学位和MBA学位）。AACSB International（高级商学院联合会）的认证确保了高质量的教育体验。
The B.B. in Marketing degree offers students a broad-based education in a variety of marketing specialties including integrated marketing communications, marketing technologies, and sales management. When combined with the capstone course in marketing management, students are qualified to assume a variety of careers including personal selling (for consumer and industrial products), marketing research, public relations, advertising management, and retailing management.<br><br>Integrated digital, social and mobile marketing curriculum provides an industry relevant skill-set<br>Embedded industry certifications provide competitive positioning in career placement<br>Student organizations, study abroad programs, professional development events, career fairs, and internships provide networking opportunities and industry experience<br>The integrated program allows students to earn two degrees (bachelor's and MBA) in just five years<br>Accreditation by AACSB International (The Association to Advance Collegiate Schools of Business) ensures a quality educational experience