课程简介
The Sport Management graduate program is designed to provide advanced professional preparation that develops competitive sport business leaders through a comprehensive education in both theory and its application in sports business. The Sport Management Master's degree provides students a broad based, advanced educational foundation and develops skills and knowledge in the following areas as they pertain to sport: management, strategic planning, marketing, promotions, communication, legal preparation, public relations, consumer behavior, facilities, and finance. The program focuses on problem solving and emphasizes hand's on learning experiences within and outside of the classroom. The curriculum follows the guidelines set COSMA for the preparation of our sport business leaders. Most graduate students pursue the internship option but also have the option of pursuing a thesis or research manuscript as well. Sport Management graduates work in nearly all types of sport including: professional sport, college athletics, high school activities, national sport governing bodies, health and fitness industry, sport products and equipment, amateur sport, youth sport and many other public, private or non-profit sport organizations.
展开