公共传播（PCOM）是一种在符合公共利益的框架内理解，设计，实施和评估成功的传播活动的实践。PCOM计划使用沟通来进行通报和说服，建立关系，并鼓励组织和社区中的公开对话以寻求有弹性的解决方案。这是通过运用研究，理论，技术知识和合理的设计原则来编写成功的消息来实现的。公共传播专业的学生使用一种综合的动手方式进行公共交流，以批判性地分析情况，管理信息并制作在日益全球化的社会中工作的消息。交流并非凭空发生的。公共传播学的学生学习和使用一种集成的交流方法，包括批判性地分析情况，管理信息以及制作在日益全球化的社会中
Public Communication (PCOM) is the practice of understanding, designing, implementing, and evaluating successful communication campaigns within a framework that serves the public interest. The PCOM program uses communication to inform and persuade, to build relationships, and to encourage open dialog in organizations and communities toward resilient solutions. This is accomplished by crafting successful messages through the application of research, theory, technical knowledge, and sound design principles. Students majoring in Public Communication use an integrated, hands-on approach to communication in the public interest to critically analyze situations, manage information, and craft messages that work in an increasingly global society. Communication doesn't happen in a vacuum. Public Communication students learn and use an integrated approach to communication that includes critically analyzing situations, managing information, and crafting messages that work in an increasingly global society. By embedding real-world projects with classroom reflection, service-learning courses allow students to acquire the skills necessary to succeed in a professional environment. Whether they are creating press releases, analyzing case studies, or designing visual components, PCom students leave UVM with a competitive portfolio of work that allows them to jump right into the ever-evolving profession.