上海-Product Manager for Canada
IDP China Job Description Form
Position Title: Product Manager for Canada (产品经理/加拿大留学)
This position reports to: National Marketing Manager
Position Location: IDP Offices in Shanghai (to be confirmed)
Position Goals:
• To build up the right product positioning for IDP’s study in Canada service
• To clearly differentiate IDP’s Study in Canada service against competitors
• To deliver professional knowledge and skill training to IDP Canada counselors
Key Responsibilities:
• Identify and develop product selling strategies with a in-depth understanding of China marketing for “Study in Canada” service
• To work with IDP’s Canada client relation team for effective client acquisition strategy and facilitate in client acquisition process
• To work with marketing team in all kinds of campaigns including but not limited to educational events and online campaigns. As a key stakeholder to provide Canada counseling team with clearly articulated product selling points
• Support the counseling training & development with effective knowledge sharing
• Act as key coordinator for North Asia country team for Canada client and product related discussions
Expected Qualifications:
• A minimum of 3 years working experiences as a counselor in a studying overseas agent with proven track record of a successful counselor;
• Solid experiences in managing product related issues in the area of marketing
• Have in-depth understanding of education system in the Canada with up-to-date information of programs and courses offered by institutions;
• University graduate in Education, English Language or another related subjects is required with good command of English (Spoken and reading), at least IELTS 6.5 equivalents;
• Highly self-motivated and possess good skills in presentation and coaching
• Experience of studying and living in the Canada is a plus;