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2023年英国大学品牌管理专业排名 这11所院校让你为企业代言!

  近些年,人们越来越看重品牌的力量,品牌的影响力直接决定了企业市场的竞争力,从而急需一些从事品牌管理的人才,英国作为走在时尚前沿的大国,拥有着世界上最多的奢侈品品牌,很多院校也都开设了品牌管理专业,下面,小编就为大家带来了英国大学品牌管理专业排名,希望对大家有所帮助:

2023英国大学品牌管理专业排名

  1.剑桥大学(University of Cambridge)

  MBA Strategy & Marketing Consulting

  Associated courses

  Advanced Data Analysis for Management

  Business Strategy & Management Consulting

  Changing the Game: Business Models, Innovation & Strategy

  Consumer Behaviour

  Financial Services Strategy

  International Business & Management

  Lean Six Sigma Process Improvement

  Next Generation Enterprise

  Service Design & Innovation

  Strategic Brand Management

  Strategic Human Resource Management

  Strategic Performance Management

  Supply Chain Strategy

  Activities

  Consulting Careers Advice Clinic

  External speakers

  l 入学要求:九月份开学前,全日制学习3年

  1级或2.1级。或GPA至少达到3.3或班级前25%

  目前班级平均成绩为690分。中80%—(640-740)GRE有效分数也可接受

  l 语言要求:雅思-平均7.5分,不低于7.0分

  托福(基于互联网)-110,每个部分至少25分

  托福(纸质)-637分,5.5分。

  2.帝国理工大学(Imperial College London)

  MBA

  核心课程

  Accounting management analysis

  Business economics

  Economic framework

  Financial management

  Quantitative methods

  Marketing management

  People and organisations

  Strategic management

  选修课程

  Advanced corporate finance

  Breakout strategy

  Brand management

  Consuming and adopting innovation

  Consumer behaviour

  Corporate social responsibility

  Derivatives

  Designing and innovating services

  Hedge funds

  Hi-tech strategy

  International strategic management (Russia)

  Intellectual property valuation

  Issues in managing globalisation (Japan)

  Leadership

  Managing organisational change

  Managing negotiations

  New ventures in health sector

  Portfolio management

  Pricing strategies and policies

  Private equity and entrepreneurial finance

  Project time, cost and risk management

  Strategic investment decisions

  Strategic management accounting

  Sustainability and corporate regulatory frameworks

  Venture capital finance

  Well-being: principles for management and policy

  l 入学要求:重点大学或211工程大学的学士学位,最终总分达到80%或以上。有85%或85%以上的候选人优先考虑。毕业后至少三年以上相关全职工作经验。

  l 特殊要求

  两篇论文。一个定量方法考试。一个活生生的。

  (GMAT)最低成绩达到600分或以上。

  l 语言要求雅思(学术):最低7.0分,写作和口语最低6.5分

  托福(网络版):最低总分100分,笔试最低24分,口语24分。

  3.约克大学University of York

  MSC Global Marketing(*史同学约克大学金融学成功案例

  Marketing Communications (20 credits)

  Brand Management (20 credits)

  Social and Ethical Marketing (10 credits)

  Global Marketing (20 credits)

  International Business Strategy (20 credits)

  Qualitative Research Methods (10 credits)

  Digital Marketing (10 credits)

  Services Marketing Management (10 credits)

  Quantitative Methods and Data Analysis (10 credits)

  Dissertation (60 credits)

  入学要求:申请人应具有任何学科的良好的一级学位(2:1或同等学历)。请注意,有市场营销和/或商业管理经验的学生可优先考虑。然而,拥有2:2学位的学生,如果他们在相关职位上有两年或两年以上的工作经验,则可以对他们的学位分类进行补偿。

  语言要求:总分6.5分,笔试最低6.5分,其他部分最低6.0分

  4.艾克赛特大学(University of Exeter)

  MSc Marketing

  核心课程:

  Integrated Marketing Communications

  Dissertation - Marketing

  Advanced Marketing Seminars

  Marketing Analysis and Research

  Marketing Strategy

  Understanding Consumer Behaviour

  选修课程:

  Accounting for International Managers

  Advertising and Consumer Psychology

  Brand Design

  Entrepreneurship: New Venture Development

  Internet Marketing in the Information Society

  Principles of International Business

  Service Operations and Marketing

  Tourism and Marketing

  The Creative Organisation

  Consumption, Markets and Culture

  Events Management

  l 入学要求:在一个公认的机构获得任何学科的荣誉学位(2:1或同等学历)

  l 语言要求:雅思总分7.0分,不低于6.0分。

  托福网考总分100分,最低分为写作21分,听力21分,阅读22分,口语23分。

2023英国大学品牌管理专业排名

  5.南安普顿大学(University of Southampton)

  MA Luxury Brand Management

  必修课

  The history of fashion

  Strategic marketing

  Branding

  Trend forecasting

  Creating value for fashion consumers

  Visual merchandising

  Market and consumer segmentation

  Market and consumer segmentation‘

  Marketing communications

  Research skills

  Corporate social responsibility

  Research skills

  l 入学要求:荣誉学位至少2:1或相关学科同等学历。

  两年相关领域工作经验。

  l 语言要求:雅思成绩6.5分(或托福笔试580分或托福网络考试92分)

  6.南安普顿大学(University of Southampton)

  MA Fashion Marketing and Branding

  必修课

  Research Skills and Design 1.

  Design 1.

  Design 2

  Final Project

  选修课

  Contemporary Issues

  Entrepreneurship

  Digital Marketing Communications

  Global Marketing

  l 入学要求:相关学科(2.2或以上)的良好荣誉学位或相应学科的同等资格。

  l 语言要求:雅思成绩6.5分(或托福笔试580分或托福网络考试92分)

  7.谢菲尔德大学(The University of Sheffield)

  MSc in Marketing Management Practice

  必修课

  Marketing Management

  Global Marketing

  Contemporary Marketing Practices

  Marketing Communications

  International Consumer Behaviour

  Branding

  Cultural Marketing

  Sales and Retail Marketing

  Marketing Research

  l 入学要求:最低2:1或经批准的专业资格。

  l 语言要求:英语语言要求:雅思7.0分,各部分6.0分,或同等水平

2023英国大学品牌管理专业排名

  8.纽卡斯尔大学(Newcastle University)

  MSc International Marketing

  必修课

  NBS8045 The International Business Environment

  NBS8507 International Marketing

  NBS8508 Market Analysis

  NBS8509 International Brand Management

  NBS8510 International Marketing Communications Management

  NBS8512 Dissertation in Marketing

  NBS8514 Marketing Research

  NBS8517 Consumer Behaviour

  NBS8526 Principles of Marketing

  选修课

  You will take a further 20 credits from the following:

  NBS8213 Managing Design and Product Development

  NBS8225 Performance and Decision Management

  NBS8236 Customer Relationship Management

  NBS8518 Small Business Marketing and Management

  NBS8055 E‐Marketing

  l 入学要求:高级二等荣誉学位或国际同等学历者优先。

  l 语言要求:第一语言不是英语的申请人要求雅思6.5或同等水平,每部分至少6.0分,托福90分(基于互联网)或同等水平。

  9.伯明翰大学(The University of Birmingham)

  MSc Strategic Marketing and Consulting

  必修课

  Strategic Management

  Contemporary Issues in Strategic Marketing

  Marketing Analytics

  Consultancy Skills and Practice

  Business Strategy Simulation

  Research Methods for Dissertation

  Problem Solving & Strategic Marketing as Practice

  选修课

  Strategic Brand Management

  Marketing Communications

  Product and Innovation Management

  Services Marketing

  Strategic Environmental Sustainability

  Business-to-Business Relationships

  Retail Marketing

  l 入学要求:至少有英国大学的二等学位或研究生文凭或同等学历。

  该学位必须是市场营销,或至少有两个营销模块的学位。如果没有,需要至少两年的全职市场营销工作经验。l 语言要求:英语语言成绩为雅思7.0分(任何一级不低于6.5分)、托福95分(任何一级不低于22分)或皮尔逊英语学术考试67分(所有技能)。

  10.东安格利亚大学(The University of East Anglia)

  MSc Brand Leadership

  必修课(180 credits)

  Brand Now 20

  Brands and Strategy20

  Brands in Action20

  Brands, Society and Culture20

  Consumer Brand Behaviour20

  Dissertation40

  Innovation and Organisational Transformation20

  Understanding Research for Brand20

  Understanding Research for Brand Leadership20

  l 入学要求:你必须有一个好的学位:高二等荣誉学位(2:1)或同等的国际水平

  l 语言要求:雅思:总分7.0分(所有部分最低6.5分)

  11.利兹大学(Unversity of Leeds )

  MA Textile Innovation and Branding

  必修课 180个学分

  Consumer Behaviour (15 credits)

  Marketing Communications (15 credits)

  Advertising (15 credits)

  Marketing Strategy (15 credits)

  Brand Management and Corporate Identity (15 credits)

  International Distribution Strategy (15 credits)

  Textile and Apparel Materials and Technology (15 credits)

  Brand Design and Communication (15 credits)

  Textile Product Design, Innovation and Development (15 credits)

  Dissertation (45 credits)

  l 入学要求:2.1(或同等资格证书)在纺织相关学科、设计、管理、商业研究或其他相关科学、技术、工程或社会科学学科中,未获得一级学位的申请人将根据其相关工作经验和课程的潜在利益予以考虑。

  l 语言要求:需要雅思或托福考试。雅思6.5分,不低于6.0分。托福网考(总成绩92分,听、读至少21分,口语23分,写作22分)或PTE(总分64分,各部分至少60分)

  综上所述,以上讲的就是关于2023英国大学品牌管理专业排名的相关问题介绍,希望能给各位赴英留学的学子们指点迷津。出国留学是一个具有挑战性的过程,除了不断提高自己的各项水平之外,找准时间点,掌握关键信息,也是成功获得Offer的通关秘籍。成立50余年,协助10余万名学生成功留学的IDP中国竭力为您提供专业的申请指导,助您实现留学梦!

关键词:
2020英国大学品牌管理专业排名 英国品牌管理专业 英国留学择校指南
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