亨伯的时尚艺术和商科文凭课程从国内和国际角度着重于零售业务。您将学习营销，商店计划和商品销售，品牌管理，化妆品营销，活动计划和零售购买。您还将学习时尚趋势预测，销售技巧以及颜色和样式分析，同时获得有关时尚产品和时尚促销的基本知识。然后将这些技能应用于产品发布，计划商品分类，为时装拍摄定型和制作时尚活动。区分时尚行业结构中各种元素的目的和功能以及它们之间的关系，以便识别商机，挑战和解决方案。从商业和艺术的角度正确定义和使用时尚的术语和语言，以便与时装行业的利益相关者进行有效的沟通。确定艺术和商业趋势，以便在
Fashion is an international business, and Humber’s Fashion Arts and Business diploma program places an emphasis on retail operations from both domestic and international perspectives. You will study marketing, store planning and merchandising, fashion technologies, brand management, marketing, social media, event planning, and retail buying. You’ll also learn fashion trend forecasting, sales techniques, and colour and styling analysis while attaining knowledge of fashion products and fashion promotion. These skills are then applied to product launches, planning merchandise assortments, styling fashion shoots and the production of fashion events. Our advisory committee provides regular review and input of curriculum ensuring our program is always on the cutting edge of industry developments. In the first year, courses in the business of fashion – marketing strategies, product knowledge, trend forecasting and web merchandising – give students an overview of this multibillion-dollar industry. In the second year, students build on the skills developed on the foundation with wholesale sales, retail buying and operation, photo styling, and event planning and budgeting.