这个专业（以前称为广播）使学生可以灵活地根据使用各种电子媒体产生的音频和/或视觉消息来定制节目。它满足学生准备职业的需求，该职业融合了许多要素：预制作的研究，计划，写作和其他方面，技术制作的工作室和现场经验，后期制作活动，例如编辑和媒体管理领域。将此专业与传播研究，新闻学和公共传播进行比较。这是与新闻与大众传播教育认可委员会有联系的任何纽约州立大学的广播和制作节目。纽约州仅有其他四个本科课程获得认证。
This major (formerly called broadcasting) allows students flexibility to tailor a program based on production of audio and/or visual messages using various electronic media. It meets the needs of students preparing for a career integrating many elements: research, planning, writing and other aspects of preproduction, studio and field experience in technical production, post-production activities, such as editing, and media management areas. Compare this major with communication studies, journalism, and public relations and advertising.