BA (Hons) English for International Corporate Communication with a Modern Foreign Language (German) with Sandwich Year
课程简介
This course is run in partnership with the School of Continuing and Professional Education (SCOPE) at City University in Hong Kong. At our Preston campus in the UK, we only offer this course as a top up/direct entry, allowing students to study Year 3 only.Get ready for an international future, with communication skills, business knowledge and practical experience – all spanning English and a language of your choice.In today's global economy, businesses engage consumers, clients and suppliers across continents and beyond borders. This course is designed to give you the ability to play a vital role in that process, with professional communication skills in two languages. It's a degree that goes beyond the mechanics of language, looking at the intercultural context of corporate communications – offering a competitive edge for a wide range of communication-oriented careers.While the course is built around a strong core of corporate communication and language skills, you'll also have the flexibility to set your own direction in a range of business areas. With the variety of option units on offer, you could set your sights on disciplines like Human Resources, Marketing or Public Relations, or gain an in-depth knowledge of the region in which your chose language is spoken – from Latin America to Asia Pacific.Above all, this is a practical course, offering valuable skills and real experience. Placements offer the chance to develop vital project management and research skills, while you'll also have the chance to go on to subsidised field trips to destinations like Shanghai, Guangzhou, Hong Kong, Spain, Germany and Cyprus.<br>Learning the German language is an enjoyable and rewarding process. You will not only expand your vocabulary in an accelerated manner and deepen your understanding of grammar but also have plenty of opportunities to practise your listening and speaking skills. You'll get the opportunity to immerse yourself in the German culture and will be introduced to the German geography, arts, politics and the people of Germany today.<br><br>German history is particularly important to understand the people, life and politics of today and the life and politics before and after the German reunification will be explored. You'll also get an insight into the culture of the Austrian and Swiss and other German speaking areas throughout the world.<br><br>Your own interests in the language and culture are at the heart of your studies and we put you in control of your learning. As you progress you will have the flexibility to tailor your degree to your interests and develop skills and knowledge that are relevant for you.<br>Our sandwich degrees offer the perfect blend of academic study and practical work experience, allowing you to build confidence in the workplace and graduate work-ready from your degree programme.<br><br>Our previous graduates have found their sandwich year particularly beneficial as it has allowed them to gain practical, hands-on experience within their chosen career and the opportunity to learn directly from professionals based out in industry. It is not uncommon for sandwich year programmes to also open up future work opportunities in similar fields or professions for our graduates.
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