该产品和工业设计学位为体验和发展产品和工业设计专业实践中涉及的技能和过程提供了机会。方法以消费品为中心，围绕日用品的问题得以开发和探讨。该学位调查影响创新产品开发的文化，技术和商业因素，并介绍支撑设计的创新和专业策略。这项研究包括品牌和识别消费者需求和志向的方法，以创造合适的产品。行业合作伙伴包括Ford，Xerox和Herman Miller，并与Imagination Ltd.，Conran＆Partners和London Associates保持着牢固的合作关系。员工团队由来自国内外的经验丰富的设计
This Product and Industrial Design degree provides an opportunity to experience and develop the skills and processes involved in the professional practice of product and industrial design. Approaches are centred around consumer goods, where issues surrounding everyday manufactured products are developed and explored. The degree investigates the cultural, technical and commercial factors which influence the development of innovative new products, and introduces the creative and professional strategies which underpin design. The study includes branding and methods of identifying consumer needs and aspirations as an approach to creating the right product. Industry partners include Ford, Xerox and Herman Miller, with strong working relationships with Imagination Ltd., Conran & Partners and London Associates. The staff team is drawn from nationally and internationally experienced designers who bring their research and professional interests directly into the student environment. Optional Sandwich Placement or Study Abroad year available.