获得成为公共关系，市场营销或传播专家所需的最新行业技能。该学位将教您如何满足客户需求，如何影响人们的态度和行为，以及如何推动组织内部的战略变革。我们的传播学学士学位毕业生对雇主有需求-他们的创意可以帮助公司在拥挤的市场中脱颖而出，或说服人们改变对社会问题的看法和行为。BCS是一个为期三年的专业学位，将为您提供交流理论和实践方面的专业知识，并具有对业务的一般理解。
The world is full of stories that need to be told. Get the industry-relevant skills you need to become a communications specialist and digital storyteller using a wide range of technologies - from websites and apps through to films, podcasting and social media. Waikato's Bachelor of Communication offers a choice of five subject majors in Applied Digital Communication, Creative Media, Public Relations, Marketing, and Media Production.<br>Learn how to create engaging multimedia content that helps people and organisations tell powerful stories in new ways, connect and engage with people, and communicate with purpose in the digital era.<br>This degree is an ideal choice if youre a creative thinker who enjoys expressing ideas and talking to people, you're interested in the latest social trends and digital technology, and you want to produce content that blends writing, film, images, sound and websites.<br>Our graduates will be equipped with the versatile communication skills needed to launch exciting careers in a wide range of creative and media industries - marketing agencies, public relations, film and TV studios, web design, social media, gaming and virtual reality (VR), podcasting and mobile applications, and so much more. These kind of roles are available in private firms, central and local government, as well as not-for-profit community organisations.<br>In this degree, students will learn how to create digital communications that have the power to shape people's beliefs and behaviours, or seek to bring about meaningful social change.