如果您想成为富有创造力的战略决策者，可以提供富有创意的解决方案来解决业务问题，那么此认证课程非常理想。本课程专为对市场有浓厚兴趣但又希望获得管理技能和知识的人而设计。如果您想成为一个能够为业务问题提供富有想象力的解决方案的创新型战略决策者，这是理想的选择。该学位已获得英国特许营销协会（CIM）的认可，使您有资格成为学生会员。该课程连续两年（2016年和2017年）荣获CIM最佳学生参与奖，并且我们94％的学生在职或在职毕业六个月后进行的研究（英国住所全日制一级学位毕业生，HESA 2018发布的2016/
You’ll study the latest marketing and management concepts, learn about consumer behaviour and understand how to harness the power of digital marketing and social media.<br><br>But it’s not just about the theory. This course is hands-on from day one, so you’ll take part in live business projects for international brands and be fully supported by our passionate and expert staff while you practise real-life scenarios.<br><br>And that means you’ll graduate with a strong foundation in both marketing and business principles – plus with the practical skills and experience that employers look for.<br><br>Further opportunities include an annual marketing challenge, such as the chance to work with Team GB, or a placement year to gain valuable work experience and get paid. Recent companies who have worked with our students include Siemens Games, Jaguar Land Rover, IBM and Sony.