Master of Science in Marketing and Brand Management including Professional Placement
  • 学历文凭

    Masters Degree (Taught)

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

A 2:2 or above honours degree or equivalent in a relevant discipline.

Candidates with non-standard qualifications but with relevant experience are welcome to apply.
All non-UK applicants must meet our English language requirement, which is Academic IELTS of 6.5 overall with no element below 6.0. Make sure you read our full guidance about English language requirements, which includes details of other qualifications we consider.
English language requirements at Kingston University
TOEFL iBT - 88 Overall grades -(R=22, L=21, S=23, W=22) Individual skills
Pearson Test of English Academic (PTE) - 59 Overall grades-(R, L, S, W = 59) Individual skills
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雅思考试总分

6.5

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  • 雅思总分:6.5
  • 托福网考总分:88
  • 托福笔试总分:160
  • 其他语言考试:Pearson Test of English Academic (PTE) - 59 Overall grades-(R, L, S, W = 59) Individual skills
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课程简介

This course can lead to a broad range of careers in marketing, particularly within brand management or brand marketing. It offers an understanding of the business value of brands and the skills to develop and manage them professionally.<br><br>You will develop a solid knowledge of marketing management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context. Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability.<br><br>Unique brand insight: on this course you will critique the design of global brands and learn how to get the best results from your creative agencies. You will develop a solid knowledge of marketing management, so you can oversee a brand in all channels. You will take the opportunity to apply branding theory to case studies and in a live business context.<br>Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.<br>Reputation: Kingston Business School maintains a strong reputation for its marketing programmes. Top industry practitioners from companies such as Diageo Great Britain, agencies such as Iris and trade bodies such as the Institute of Promotional Marketing consult with us to ensure that our marketing courses give you the skills needed by industry.
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学校排名

世界排名

601

数据源:泰晤士高等教育世界大学排名

关于伦敦金斯顿大学

位于伦敦西南部的金斯顿大学是一所国际知名的公立研究型大学,提供全面的本科和研究生学位课程组合,办学历史可追溯到1899年。该大学欢迎多元化,为多元和包容的25000名学生提供支持,并为他们提供国际化的大学体验,包括广泛的机会、资源和世界级的支持服务。金斯顿大学提供全面的本科和研究生课程,横跨四个学术院系。金斯顿艺术学部,商业和社会科学学部,健康、科学、社会护理和教育学部,以及工程、计算机和环境学部。他们令人印象深刻和与时俱进的课程是与大学的行业合作伙伴合作设计的,确保课程内容不断更新,同时与现代工作场所相关。学生具备了顺利过渡到他们所选择的职业道路的技能和知识,并在伦敦广阔的就业市场中找到有竞争力和有意义的工作,伦敦是全球最大和联系最广泛的就业中心之一。在金斯顿大学学习学位,为学生提供了国际上受人尊敬的资格,这将为他们打开许多职业机会的大门,令人兴奋的学生生活方式提供了丰富的社会和个人经验。

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