If you want to focus on the integrated management of marketing, marketing communications, PR and advertising, this is the pathway for you. Youll be fully prepared to plan and execute effective communication campaigns that deliver the right message to the right people at the right time. <br><br>This degree offers you the chance to strengthen your skills, knowledge and confidence before you advance to stage one of your honours degree.This degree is accredited by the Chartered Institute of Marketing (CIM) and part of the CIM Graduate Gateway, meaning if you choose specific modules, youll gain exemptions towards the CIM Diploma in Professional Marketing, enhancing your credibility as a marketer. Focus on the integrated management of marketing, marketing communications, PR and advertising. Improve your marketing knowledge whilst appreciating the full multi-media approach to marketing communications. Placements, internships and hands-on projects for companies enable you to work on real marketing issues and develop your marketing skills. <br><br>Demand for communication specialists in marketing is high. Your skills in campaign development, analysis and measurement of results will be in demand as a marketer who can demonstrate impact and return on investment.<br><br>Youll have a great foundation to begin a successful career in areas like account, product, brand or communications management.<br><br>Past students have gone on to work in large, multi-national blue chip companies, some have set up their own businesses, some work in marketing departments, some in specialist businesses, some work in the public sector. In all these areas there is a need for marketing skills for organisations to understand consumer needs and influence consumer behaviours.<br><br>4 years, or 5 with optional placement year