学历文凭
Bachelor Degree with Honours
专业院系
销售和营销
开学时间
课程时长
课程学费
国际学生入学条件
Minimum Two or Three with grades AA / BBCMinimum Two or Three with grades AA / BBC
Students who have completed their GCSEs are eligible to join our International Foundation Programme a one year programme to prepare students for entry onto our Undergraduate Programmes. Please note that students must meet the British AS and A Level entry requirements in order to gain entry into the First Year of any one of our Undergraduate Programmes.
International Baccalaureate
You must have passed the full IB Diploma with 24 28 Points
IELTS Academic- 6.0 (minimum 5.5 in each band)
TOEFL Internet-based- 72 (17 in listening & writing, 20 in speaking and 18 in reading)
IDP—雅思考试联合主办方
雅思考试总分
6.0
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- 雅思总分:6
- 托福网考总分:72
- 托福笔试总分:160
- 其他语言考试:PTE - Overall score of 51
课程简介
This dynamic programme in Advertising, PR and Branding directly responds to an ever-changing business and technology environment. Our degree was developed with industry partners to provide you with the skills you need to succeed. It responds to the new ways people consume, create and share content in the digital era, and recognises that the creation and management of brands are crucial skills for those working in advertising and public relations. This innovative course explores a broad range of subjects and practices within the fields of advertising, PR and branding, from creative advertising and promotional video production to social media PR and place branding. You will learn about the traditional differences between paid, earned and owned media, but also the ways in which brand communications are transforming this media landscape.
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