在动手营销环境中培养您的管理技能。您的课程模块将提供有关管理，战略和国际营销功能（特别是社交媒体的作用）的重要见解，以及了解中小企业和蓝筹组织中消费者行为的好处。您可以从事实时咨询项目，这将使您与潜在的雇主和行业联系人接触，或者您可以在研究和撰写论文时选择专门研究管理或市场营销的特定领域。在整个课程中将为您提供指导和支持由我们的专家学者提供，他们将为您提供知识，技能和信心，对您选择的职业产生直接影响。您将可以使用我们量身定制的专业套件，该套件可复制现实的工作环境，并且您将在现场简报中培养分析和沟通技巧，从
Cultivate your managerial skills in a hands-on marketing context. Your course modules will provide vital insights into the function of management, strategic and international marketing - particularly the role of social media - and the benefits of understanding consumer behaviour in small and medium-sized enterprises and blue-chip organisations. You could work on a live consultancy project, which will expose you to potential employers and industry contacts, or you could choose to specialise in a particular area of management or marketing when researching and writing your dissertation. You will be guided and supported throughout your course by our expert academics, who will give you the knowledge, skills and confidence to make an immediate impact on your chosen career. You will have access to our bespoke Professional Suite, which replicates a realistic working environment, and you will nurture your analytical and communication skills working on live briefs so you can excel in your degree and realise your potential. Supported by our expert teaching staff, you will be able to tailor your course to suit your professional ambitions. You will build your experience and meet potential employers while working on live projects in our purpose-built Professional Suite. You could also expand your networks and refine your expertise working on a major consultancy project for an international organisation. Our University's Marketing Society brings like-minded students together in an informal atmosphere for lectures, trips and discussions that can further inspire and inform your learning.