发现人们如何与技术互动进行购物。深入研究社交媒体用户的思想。并找到在数字平台上建立品牌的创新方法。营销方式极为多样化，涵盖了从公共关系（PR）到设计和客户管理的所有内容。这意味着在该行业中存在广泛的职业选择。学习市场营销管理的完整学位将有助于您培养脱颖而出的技能。该基础年是该资格的垫脚石。营销人员需要一系列技能，从创造力和战略思维到组织和沟通技巧。并非所有这些都来自传统教育。预科课程将确保您为大学学习做好准备。它还将为您提供扎实的营销研究所需的业务知识打下坚实的基础。
Discover how people interact with technology to shop. Delve into the mind of social media users. And find creative ways to build brands on digital platforms. Marketing is incredibly varied, covering everything from public relations (PR) to design and account management. That means there's a wide range of career options in this sector. Studying a full degree in marketing management will help you develop the skills you need to stand out. This foundation year is a stepping stone to that qualification. Marketers need a range of skills, from creativity and strategic thinking to organisational and communication skills. Not all of these come from traditional education. This foundation year will ensure youre ready for university-level study. It will also give you the solid grounding in business knowledge you need to underpin your marketing studies.