
学历文凭
Masters Degree (Taught)

专业院系
销售和营销

开学时间

课程时长

课程学费

国际学生入学条件
IDP—雅思考试联合主办方

雅思考试总分
6.0
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- 雅思总分:6
- 托福网考总分:80
- 托福笔试总分:160
- 其他语言考试:PTE Academic - 64
课程简介
Public Relations shapes our world. Organisations use PR to get noticed, to change opinions, and pass on vital information that helps us to make decisions about health, education and welfare. PR is a fast-growing discipline, employing 83,000 people in a £13bn industry offering a wide range of job opportunities.<br>Our MA teaches you how to construct an effective PR campaign, combining theory with the practical skills needed to communicate persuasively on behalf of businesses, charities, public bodies, community groups and activists.<br><br>The MA in Public Relations combines theory and practice, providing real intellectual challenge with a sharp focus on real-world events and firmly grounded in extensive industry links. We recognise that most applicants are looking to build a career in PR and our emphasis is on employability.<br><br>Employment Opportunities<br>There are many opportunities for PR students at Birmingham to build strong links with the professional community in the region and worldwide.<br>PR programmes taught at this university are supported by an active panel of employers who meet regularly to provide case studies, live projects and placement opportunities. You will have several opportunities for direct contact with employers, not least through our annual PR Students Conference in which students from all our PR programmes present papers to delegates of peers and professionals.<br><br>We work closely with practitioners, including the CIPR, to match skills with industry expectations, PR demands flexibility, imagination, focus and creativity and we explore many ways to build personal profile and contribute to industry debate.<br>As a result of studying PR at this university, you will not only build up the knowledge and skills needed for employment in the public or private sectors, but also a level of professional experience of live project and campaign work plus a network of contacts that will dramatically enhance your employability prospects.
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校园授课-线上开始

在线/远程学习
学校排名
世界排名
1001
数据源:泰晤士高等教育世界大学排名
关于伯明翰城市大学

伯明翰城市大学 (BCU) 位于英国最多元化城市之一的中心地带,拥有来自100多个国家的31000多名学生。BCU 提供真正包容和支持性的环境,让国际学生从入学第一天起就能蓬勃发展。BCU 在其市中心校区和南城校区投资超过5亿英镑,提供先进的设施,包括生物医学科学实验室、模拟医院病房、犯罪现场套房以及专业标准的媒体工作室。这些资源确保学生获得真实世界的经验,为他们未来的全球职业生涯做好准备。伯明翰大学 (BCU) 专门的学生就业机构 Opportunity 帮助国际学生找到灵活的兼职工作,使其与学业同步,从而获得宝贵的英国工作经验和额外收入。学生还可以参加图灵计划等全球项目以及与合作大学合作的暑期学校,拓宽视野并建立国际人脉。职业支持是 BCU 体验的基石。Careers+ 团队提供求职、简历撰写和面试准备方面的专家指导,并在毕业后提供长达三年的持续支持。伯明翰本身是欧洲最绿意盎然的城市之一,拥有美丽的公园和花园。作为重要的商业、文化和创新中心,它为个人和职业发展提供了无数的机会。BCU 致力于在整个学生旅程中提供支持,提供财务建议、签证和移民支持、咨询和指导等服务,确保每位学生都能在学业和个人发展方面取得成功。
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