公共关系-MA
MA Public Relations
  • 学历文凭

    Masters Degree (Taught)

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

Applicants should possess at least an upper second class first degree (or equivalent), or have considerable experience in a related field and be able to demonstrate outstanding ability and potential.

Good spoken and written English are vital. IELTS 6.0 overall with 5.5 minimum in all bands.

Applicants should have sound academic skills (research, writing, presentation), an interest in ideas and their application, as well as some basic competence in IT skills (word-processing, internet activities etc).

IELTS - 6.0 with no banding below 5.5.
TOEFL IBT - Overall 80, Reading - 20, Listening - 18, Speaking - 21, Writing - 19, PTEAcademic - 64
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雅思考试总分

6.0

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  • 雅思总分:6
  • 托福网考总分:80
  • 托福笔试总分:160
  • 其他语言考试:PTEAcademic - 64
CRICOS代码:
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课程简介

公共关系塑造我们的世界。组织使用PR来引起注意,改变观点并传递重要信息,这些信息可以帮助我们做出有关健康,教育和福利的决策。公关是一门快速发展的学科,在一个价值130亿英镑的行业中拥有83,000名员工,提供广泛的就业机会。我们的硕士课程教您如何构建有效的公关活动,将理论与代表企业,慈善机构,公共机构,社区团体和活动家进行有说服力的沟通所需的实践技能相结合。
Public Relations shapes our world. Organisations use PR to get noticed, to change opinions, and pass on vital information that helps us to make decisions about health, education and welfare. PR is a fast-growing discipline, employing 83,000 people in a 13bn industry offering a wide range of job opportunities.<br>Our MA teaches you how to construct an effective PR campaign, combining theory with the practical skills needed to communicate persuasively on behalf of businesses, charities, public bodies, community groups and activists.<br><br>The MA in Public Relations combines theory and practice, providing real intellectual challenge with a sharp focus on real-world events and firmly grounded in extensive industry links. We recognise that most applicants are looking to build a career in PR and our emphasis is on employability.<br><br>Employment Opportunities<br>There are many opportunities for PR students at Birmingham to build strong links with the professional community in the region and worldwide.<br>PR programmes taught at this university are supported by an active panel of employers who meet regularly to provide case studies, live projects and placement opportunities. You will have several opportunities for direct contact with employers, not least through our annual PR Students Conference in which students from all our PR programmes present papers to delegates of peers and professionals.<br><br>We work closely with practitioners, including the CIPR, to match skills with industry expectations, PR demands flexibility, imagination, focus and creativity and we explore many ways to build personal profile and contribute to industry debate.<br>As a result of studying PR at this university, you will not only build up the knowledge and skills needed for employment in the public or private sectors, but also a level of professional experience of live project and campaign work plus a network of contacts that will dramatically enhance your employability prospects.
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学校排名

世界排名

1001

数据源:泰晤士高等教育世界大学排名

关于伯明翰城市大学

伯明翰城市大学位于充满活力和多元化伯明翰市中心,是该市第二大的大学。该大学拥有丰富的历史和多元文化社区,为学生提供独特而丰富的体验。它有两个主要校区,已在投资3.4亿英镑建设最先进的设施。设施包括新的生物医学科学实验室、模拟手术室、犯罪现场室和广播设施。伯明翰也是欧洲最环保的城市之一,学生可以在植物园和公园中放松。学生可以在学习期间通过一个名为''Opportunity''的学生就业机构来赚钱,这有助于学生根据自己的学习课程和目标来找到工作。该机构还拥有大量的行业合作伙伴关系,使学生能够轻松获得工作经验和实习机会。学生还可以在大学期间通过交流项目或伊拉斯谟+/图灵计划出国学习,帮助他们在毕业后在人群中脱颖而出,同时结交新朋友并获得独特的体验。该大学还提供参加与世界各地的伙伴大学合作的暑期课程的机会。伯明翰城市大学有一个专门的职业支持团队。学生可以预约见职业顾问,以获得职业计划各方面的帮助和寻找工作的建议。当涉及到面试准备或撰写出色的简历时,还可以获得更多的资源。通过一系列服务提供优质的学生支持,这些服务涵盖所有东西:财务咨询、儿童保育支持、签证和移民信息、指导和咨询。

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