学历文凭
(Graduate) Diploma level 7
专业院系
销售和营销
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国际学生入学条件
Academic requirements
- A recognised degree, a professional qualification in a relevant discipline or the ability to demonstrate competencies equivalent to the above
- If you're a graduate of Unitec's Bachelor of Business, you cannot be admitted to the Graduate Diploma in Business in the same specialisation in which you majored in the degree.
English Language Requirements: IELTS test: Academic score of 6 with no band score lower than 5.5. TOEFL Internet-based test (iBT): Score of 60 (with a writing score of 18); PTE (Academic) score of 50 with no band score lower than 42; Cambridge English Qualifications: B2 First, or B2 First for schools, or C1 Advanced, or C2 Proficiency with a score of 169. No less than 162 in each skill. OET: Minimum of Grade C or 200 in all sub-tests. NZCEL - Level 4 (Academic). Language Cert - C1 Expert International ESOL Written (LRW) PASS with no less than 25/50 in each skill and Spoken (S) PASS.
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课程简介
This programme provides a solid base of knowledge around brand management, digital marketing, advertising, business analytics and consumer behaviour. Learn how to help an organisation achieve its marketing goals using strategies and applied digital marketing. The Graduate Diploma in Business (Marketing) is ideal if you already have a degree in another field of study or have significant business experience and want a formal qualification.
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