该课程的内容旨在使毕业生为从事各种市场营销工作做好准备。因此，该计划将帮助学生：对一系列营销主题有深入的了解，发展分析，口头和书面表达技巧，掌握并能够使用公认的研究方法。建立个人信心。
The MSc in Marketing Management is designed to open the doors to a world of exciting marketing opportunities across various industries and sectors. The programme content is meticulously crafted to prepare you for a multitude of marketing positions in the business world. Whether you're a marketing enthusiast or come from a non-business background, this programme is your gateway to building a successful marketing career.Our mission is to guide you to become a well-rounded marketing professional, equipped with the skills and knowledge needed to thrive in today's competitive landscape. Through our programme, you will:Gain Comprehensive Knowledge: Dive deep into a wide range of marketing subjects, reaching an advanced level of understanding. Our curriculum ensures you have a solid grasp of marketing fundamentals, as well as the latest trends and strategies, setting you apart in the job market.Develop Analytical and Presentation Skills: Marketing is not just about knowing; it's also about effectively communicating your insights. You will sharpen your analytical skills and enhance your ability to articulate your ideas, both in writing and orally, a crucial skill in the world of marketing.Career OpportunitiesGraduates have embarked on successful marketing careers in a wide variety of industries, sectors, and organisations such as Johnson & Johnson, Accenture, Genesys, Electric Ireland, The Irish Times, Allied Irish Bank, Ernst & Young, Big Spaceship, to name but a few.