Bachelor of Business Administration - Marketing and Communications
  • 学历文凭

    Bachelor Degree

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

At the time of enrolment in a course at Monash University, you must be at least 17 years of age.
All Monash undergraduate courses require you to have successfully completed a minimum of an Australian Year 12 qualification (or equivalent) and achieve the required academic entry score. Most Monash faculties generally use your most recent studies for admission however other guidelines may apply where your prior qualification may be considered.
GCE A Level - 7
International Baccalaureate Diploma Programme - 25
Advanced Placement- 6
IELTS - 6.5 (Reading - 6.0, Listening - 6.0, Writing - 6.0, Speaking- 6.0)
Paper-based TOEFL – 550 (Test of written English - 4.5)
TOEFL iBT -79 (Reading- 13, Listening- 12, Writing: 21, Speaking- 18)
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雅思考试总分

6.5

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  • 雅思总分:6.5
  • 托福网考总分:79
  • 托福笔试总分:550
  • 其他语言考试:Pearson Test of English (Academic) - 58 Overall score, with minimum scores Listening 50, Reading 50, Speaking 50 and Writing 50
CRICOS代码:079046M
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课程简介

This course focuses on job readiness, to give you the practical skills you need to operate effectively in business environments. It also gives you the chance to gain a business qualification from a leading university, without requiring the Year 12 maths prerequisites of many other business courses. As part of this course, you will develop strong business knowledge, while also building your expertise from day one in one or more business disciplines: Accountancy, Business administration studies, Economics and business decisions, Finance and economics, Management practice and Marketing and communications. You will also have the opportunity to undertake an internship to put your theory into practice, and enable you to graduate with work-ready skills and practical experience for your CV. A degree from an internationally recognised business school such as Monash will make you employable across the globe. You will have a broad range of career options in fields such as accounting, economics, marketing, business management, consulting, government and health care. You can use your professional skills to work in general management and operations, or become a specialist in your chosen field. High achieving students may be eligible for selection to the Monash Business School Scholars Program.<br><br>Marketing is about more than just sales or advertising - it's actually a dynamic, complex activity that requires excellent communications skills and focuses on providing value to both organisations and consumers. This major prepares you for the increasingly dynamic business environment, and ensures that you have the knowledge and skills to thrive in an ever-changing industry. You'll learn to draw upon marketing theory to create top-level marketing strategies and contribute to contemporary marketing challenges. Majoring in marketing and communications provides you with valuable marketing insights and key communication skills that can be used in any part of any organisation, and will equip you with skills for the broadest possible spectrum of roles.
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学校排名

世界排名

84

数据源:泰晤士高等教育世界大学排名

关于蒙纳士大学

蒙纳士大学(Monash University),世界百强名校,是澳洲八大名校(Group of Eight)的盟校成员。于1958年由国会建立,是维多利亚州的第二所古老的大学,为纪念杰出的澳大利亚军人、学者兼工程师约翰·蒙纳士爵士,大学以其姓氏命名。蒙纳士大学以其卓越的教学和精湛的科研而在国际拥有声誉,蒙纳士是澳大利亚规模最大的国立大学之一,其综合实力在各大学中名列前茅,也是著名的密集研究型大学,被评为澳大利亚五星级大学。并在四大洲多个国家设有校区和科研中心,与全球科研领域与高校紧密合作,在北美,欧洲,英国,亚洲以及非洲建立了合作关系并结为联盟。蒙纳士在墨尔本有七个校区,每个校区皆各具特色。蒙纳士大学拥有包括澳大利亚肝细胞中心等100个研究中心和17个合作研究所,是澳洲主要的国内研究机构。

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