向为全球品牌提供建议的专家以及被认为在市场营销方面表现优于世界水平的研究人员学习当代的营销知识和技能。该研究生证书将为您提供关键市场领域的技能，使您能够升读精选的UniSA商学院硕士学位，并在市场领域更快地进入或发展。您将学习总共四门课程-两门核心课程（包括一门核心选修课）和两门其他市场营销选修课，向您介绍当代市场营销知识。
UniSA is renowned nationally and internationally for excellence in business education. We develop our degrees in partnership with industry and connect with top professional bodies so our degrees remain relevant to today's business environment.This graduate certificate will provide you with the knowledge and skills to gain a solid foundation in marketing, and entry into the Master of Management (Marketing). It offers an entry point if you don't hold a prior business qualification but have substantial work experience, or a non-business undergraduate degree.Learn contemporary marketing skills and theory from experts who advise global brands supported by research recognised as above world-class in Marketing.This graduate certificate will provide you with skills in key marketing areas, enabling you to advance with select UniSA Business School masters degrees, and enter and succeed within the marketing sector.You will study a total of four courses – two core courses (which includes a core elective) and two additional marketing electives, providing you with an introduction to contemporary marketing knowledge.<br><br>Career outcomes -:<br><br>Account manager: managing client relationships, preparing creative briefs, managing the production of advertisements, managing internal and external communications<br>Brand manager: responsible for driving the growth of a brand, ensuring all aspects of a brand's marketing and manufacturing match, creating a brand strategy and ensuring all aspects of a product or an activity align with the brand<br>Business development consultant: working with business and advising on business plans, advising on investment, finance and marketing strategies, analysing domestic and global economic factors on business, advising businesses on growth opportunities<br>Fundraising and development officer: organising events and campaigns to raise money and donations, raising awareness using marketing tools and platforms, coordinating and managing relationships with trusts, philanthropic foundations and donors<br>International marketer: using an understanding of global market trends to maximise market share and profits, developing products to meet international demands, establishing competitive and profitable pricing strategies