旅游业是世界上最大的产业之一，本课程以国际视野提供出色的专业培训，可为您提供实用和可转移的技能。我们具有市场营销学位的国际旅游管理涵盖了发达和发展中目的地的旅游业对环境，社会文化和经济的影响，以及高度全球化的旅游业中的当代问题。实地考察将增强您的学习效果，实地考察包括盖特威克机场的空侧以及英国和海外的主题公园。您也可以期待拜访行业演讲嘉宾，并有机会开展具有当地景点的现场咨询项目。您将获得实践经验来创建自己的营销计划。可选的就业年是建立行业经验和获得联系的绝佳机会，也是在就业市场上的优势。3年配工作年4年
Tourism is one of the world's biggest industries and this course provides excellent professional training with an international perspective that will give you practical and transferable skills. Our International Tourism Management with Marketing degree covers the environmental, sociocultural and economic impacts of tourism in both developed and developing destinations, alongside contemporary issues in the highly globalised tourism industry. By specialising in marketing, you will learn how to assess the competitive marketing environment and apply key marketing principles to create your own marketing plan. Your learning will be enhanced by visiting industry guest speakers, opportunities to work on live consultancy projects and field trips, which have included airside at Gatwick Airport and theme parks in the UK and overseas. The optional placement year is an opportunity to gain first hand sector experience and put into practice all you have learned in your first and second year to give you an advantage in the job market when you complete your final year. Course content benefits from our links to professional organisations, we are a member of the Association of Tourism in Higher Education (ATHE) and an affiliate member of the United Nations World Tourism Organization (UNWTO). The course is accredited by the Chartered Institute of Marketing (CIM) giving you the opportunity to graduate with a degree and a CIM qualification depending on which modules you choose.<br><br>Full-time 3 years and With placement year 4 years