这是一门创新的现代课程，旨在将商务管理学位的主要内容与威尔士语言及其文化的研究相结合，为您在威尔士不断变化的劳动力市场中的机会做准备。这种结合旨在增加毕业后向您开放的专业就业机会的范围，同时提供跨业务管理和威尔士学科的多学科和广泛的教育。通过学习业务管理，您将全面了解与管理和业务相关的主要学科，并对业务组织所涉及的不同运营领域有所了解。您将获得扎实的知识基础，这使您能够专注于自己感兴趣的领域并反映您的职业理想。在学习威尔士语时，您将发展语言本身的高级技能，并全面了解其在当代威尔士的地位。在第一年之后，您将
This is an innovative and modern course, designed to combine the main elements of a Business Management degree with the study of the Welsh language and its culture, preparing you for opportunities within the changing labour market in Wales. This combination is intended to enhance the range of professional employment opportunities open to you after graduation whilst providing a multidisciplinary and broad education across the business management and Welsh disciplines. Through your study of Business Management you will gain a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different operational areas involved in business organisations. The solid foundation of knowledge that you will gain prepares and enables you to then specialise in areas that you find interesting and that reflect your career aspirations. In studying Welsh you will develop high-level skills in the language itself as well as gaining a thorough understanding of its place in contemporary Wales. After the first year you will have the opportunity to specialise by choosing from a range of optional modules which cover a variety of fields relevant to business and management. These include language planning and policy, the sociology of language, sociolinguistics, language technology, and professional translation. You will also engage with literary, linguistic and cultural topics. There are many synergies between the two aspects of the degree, such as the role of Welsh in the modern workplace, its place in a digital economy, and the role of marketing in its promotion. Cardiff is the political, business and media capital of Wales, and the programme will be able to take advantage of the close links that both schools have with industry to enhance you academic studies with practical understanding.