可选的三明治年。这个令人兴奋的新计划旨在通过为学生提供广泛的市场营销知识以及为工作做好准备所必需的可转移技能，来发展他们的智力，分析和感知能力。学生还将学习如何在充满挑战的新环境中进行战略营销。BSc商业管理与市场营销计划将使学生能够在商业领域建立坚实的基础，并在第二年和第三年重点关注市场营销。特别是，该计划是在行业投入的基础上开发的，因此，它非常重视学生获得在营销领域成功所需的知识和技能。
Our BSc Business Management with Marketing programme, designed with insights from leading firms like Unilever and Big Cat, prepares you to become a marketing specialist and shape the future of Marketing. Discover your future with our BSc Business Management with Marketing programme. A dynamic course designed to sharpen your intellect, hone your analytical abilities, and enhance your creative thinking. Gain in-depth knowledge of marketing while developing versatile, job-ready skills that prepare you to tackle strategic marketing challenges in an ever-evolving business landscape. With close industry connections and insights from current marketing professionals, this programme ensures you stay ahead of the curve and ready to make an impact. Our BSc Business Management with Marketing degree offers exceptional opportunities. You'll join an academic elite, learning from world-leading experts. Embracing enquiry-based learning, we foster independence and self-motivation challenging you to think critically and empowering you to become a confident, self-driven learner. Advance your career with the BSc Business Management with Marketing degree, offering placements, internships, and part-time roles to boost your employability and help you stand out. Option to transfer to a placement year up to the end of your second year, transitioning to the four-year 'Year in Industry' degree upon securing a role. Opportunities span global corporations, SMEs, and third-sector organisations in the UK and abroad. With exclusive placements from BBS Careers, you’ll gain expertise, expand your network, and stand out. Complete the Professional Development Module (PDM), a 20-credit option for final-year students without a placement year. With 40 hours of hands-on work experience, you will gain real-world skills to stand out in the job market. Gain a competitive edge with exclusive consultancy training from global firm Capgemini at Birmingham Business School. This unique, week-long programme at Capgemini’s renowned facilities lets you apply your skills to impactful charity projects, building expertise while making a difference.