社交媒体和其他公共关系工具的增长对组织如何营销自身产生了巨大影响。结果，雇主越来越渴望获得他们需要的新技能，以利用机会并管理沟通中新的即时性和开放性带来的风险。我们的毕业生完全有能力增强业务营销和消息传递，从而树立积极的行为和声誉。<br>可选的三明治年份。
Our programme blends solid business foundations with a creative edge. It will equip you with the skills to excel in business, management, marketing, and communication on a global scale. Gain practical experience through hands-on workshops led by industry professionals, preparing you to thrive in today’s competitive business world. Boost your career prospects by registering for a prestigious Chartered Management Institute (CMI) Level 5 qualification. Stand out to employers and take the next step towards leadership and management success. Stand out with a unique consultancy training experience, delivered exclusively by global consultancy firm Capgemini - only at Birmingham Business School. This unparalleled, week-long programme takes place at Capgemini’s world-renowned facilities and offers the chance to apply your skills to impactful projects for charitable organisations. It’s an exceptional opportunity to gain hands-on experience, build your expertise, and make a real difference. Our employer-endorsed Personal Skills Award (PSA) recognises your extra-curricular activities, and provides an accredited employability programme designed to improve your career prospects.