科技正以惊人的速度增长。为了跟上竞争和进步的步伐，企业需要能够利用数据的力量，发现新的机会和效率的毕业生。在本课程中，您将学习如何使用大数据来简化运营并提高经济绩效。在学习数据管理的同时，您还将发现如何使用大数据来识别可获利的商机。您将掌握各种工具和信息系统，并开发数据可视化方面的实践技能。通过本课程，您可以更深入地研究诸如数据挖掘，市场营销中的分析以及酒店业务分析等领域。<br> <br>您不需要商业智能或分析学位即可加入本课程。您可以在没有业务或管理方面的先验知识的情况下进行注册，并开发此奖励领域中的
Big data is big business. As technology becomes more sophisticated, the power to harness information becomes more valuable. To keep up with competition and progress, businesses need graduates who can harness the power of big data, spot new opportunities and efficiencies. This course gives you the ability to understand the applications, identify the opportunities and master the tools that turn business analytics into business impact. You’ll cover a balance of techniques and practical skills, learning how big data can deliver the kind of insights that can cut costs, deliver efficiency and boost profits. There are a range of option units on offer, while your dissertation will offer you the chance to dive deep into a topic that interests you, so you’ll find plenty of opportunities to tailor your studies around your ambitions. While it’s a specialist field at the forefront of analytics, you don’t need advanced technical skills or a degree in business intelligence or analytics to join us. You can enrol with no prior knowledge of business or management, and develop the expertise needed for specialist roles in this rewarding field. To explore the sector, you’ll get valuable insights into the important role business analysis plays in modern organisations through our guest lecture series. We invite experienced and active professionals from different areas of the industry to give you an idea of the potential career paths available to you when you graduate.Career prospectsThe skills to discover and distil the value from big data are in high demand across the business world. With this course, you could be a valuable addition to organisations in a vast variety of industries. You will also have an insight into the inner workings of business operations with an understanding of how to improve efficiency and find smarter ways of connecting with customers. As well as traditional business analytics roles, this course could open doors to opportunities in areas such as: Big DataCloud ComputingProject ManagementData WarehousingSoftware &amp; ProgrammaticCustomer Relationship Management