Applicants must normally hold an approved honours degree, to at least H22 level, in a marketing or business related discipline, or equivalent qualification from an approved tertiary/or professional institution. Non-business graduates or candidates with substantial work experience may apply but will be subject to interview. Students who are not native English speakers will be required to provide proof of English language proficiency. A minimum score of IELTS 6.5 is required. Applicants without proof of English proficiency are entitled to take a free English language entry test on campus.

All applicants for whom English is not their native language must provide proof of English language proficiency to a standard of at least 6.5 in IELTS, 575 TOEFL or equivalent.