商科学士-活动管理
Bachelor of Business - Event Management

APM商业与传播学院

AU

QS排名:

  • 学历文凭

    Bachelor Degree

  • 专业院系

    商业管理

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

Before you begin your application to study as an international student, check that you meet the requirements listed below.

Australian Year 12 or equivalent.
Academic IELTS 6.0 - no band less than 5.5 or equivalent.
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IDP—雅思考试联合主办方

雅思考试总分

6.0

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  • 雅思总分:6
  • 托福网考总分:0
  • 托福笔试总分:0
  • 其他语言考试:NA
CRICOS代码:090278B
申请截止日期: 与IDP顾问联系以获取详细信息。

课程简介

我们的商务学士(事件管理)课程为您提供管理和举办大型活动的商业技能。通过修读该活动管理学士学位课程,您将学习营销和公共关系知识,并获得有关活动政策,战略,物流和风险,消费者行为,应用金融和商业法的知识。商业活动管理学士学位包括获得项目,战略和活动管理方面的行业技能,并可以让您选择专门研究酒店,旅游,市场营销,公共关系和广告。
The Bachelor of Business (Event Management) covers every aspect of planning and running major events. Choose from electives to tailor your event management degree to your specific interests. Gain relevant, real-world experience with one of our acclaimed Torrens University industry partners. This course will help you learn how to bring events to life. Youll learn how to come up with creative themes and formats, and manage clients to ensure their expectation for an event is met. Youll gain a thorough understanding of the legal, marketing, financial and strategic concepts in event management. You will also gain practical industry skills in project, strategic and event management and have the option to specialise in hospitality, tourism, marketing, public relations and advertising.<br><br>Learning outcomes<br>Create smooth-running large-scale events, leaving guests satisfied.<br>Launch eye-catching and exciting marketing strategies based around functions.<br>Develop experience in handling logistical issues and problem-solving on the fly.<br>Master the managerial and delegation skills that make running great events possible.<br><br>Course duration - 3 years full time, 6 years part time, 2 years accelerated
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