营销是满足个人和组织目标的交换过程的管理。市场营销研究包括计划和实施这些交流中涉及的思想，商品和服务的概念，定价，促销和交付的过程。除了必需的市场营销课程工作外，学生还有机会从研究分析师，销售客户管理，沟通或产品开发领域中选择课程。市场营销部门的常见职责包括个人销售，销售人员管理，促销策略，产品设计，市场营销研究和客户服务。
Marketing is the management of exchange processes that satisfy individual and organizational objectives. The study of marketing includes the process of planning and implementing the conception, pricing, promotion and delivery of the ideas, goods and services involved in these exchanges. In addition to required marketing course work, students have the opportunity to select a track of courses from the areas of research analyst, sales client management, communications or product development. Common responsibilities within marketing include personal selling, sales force management, promotional strategy, product design, marketing research and customer service.