市场营销计划为学生提供成功的市场营销专业人士所需的知识和技能。计划完成后，学生将掌握领先的营销理论，实践和工具，并具备以对社会负责任和道德的方式将这些知识应用为本地，区域，国家和全球环境中的营销专家的能力。营销计划旨在为学生做好入门级职位和长期专业发展的准备，它通过实习，研究，与教师进行项目开发以及与社区和商业联系来教授实践，工作场所的知识和技能。
A degree in Marketing opens doors to diverse career opportunities in advertising, branding, market research, digital marketing, and other rewarding professions. The Marketing BS at Indiana State provides a foundation of knowledge about leading marketing theories, practices, and tools—and helps you learn how to apply that knowledge in a socially responsible and ethical manner. The Marketing BS prepares you for entry-level positions and long-term professional advancement in a variety of dynamic industry roles. <br><br>You will study marketing theory and put those principles into practice; learn workplace skills through internships; develop and conduct marketing research projects; and engage with business owners and community leaders on activities with measurable impact.