商业发展和销售毕业生证书计划为毕业生提供了从事产品，服务和创意对企业销售的充满活力的职业的准备。学生将学习专业销售和复杂谈判的指导原则，以及客户关系管理和战略客户管理成功的策略。金融，通信和企业对企业营销课程确保了坚实的基础，而销售技术和社会销售课程则致力于该行业的领先地位。学生将学习如何应对组织中业务发展的多维世界。该计划为学生提供了在正在进行的现场角色扮演，现场客户项目以及基于行业的指导下练习其销售和业务开发技能的机会。
Some of the largest and most innovative brands in the business world, like Google, Apple and Facebook, are sustained by massive sales machines. Good salespeople are expert communicators, passionate problem-solvers, and the engine behind a company's success. The Business Development and Sales Graduate Certificate program prepares graduates for a dynamic career in business-to-business sales of products, services and ideas. Students learn the guiding principles of professional selling and complex negotiations, as well as strategies for customer relationship management and strategic account management success. Courses in finance, communication, and business-to-business marketing ensure a strong foundation while courses in sales technology and social selling address the leading edge of the profession. Students will learn how to approach the multi-dimensional world of business development in organizations. The program provides opportunities for students to practice their selling and business development skills in ongoing live roleplays and real-world case studies. Conestoga College is an Accredited Partner of the Canadian Professional Sales Association (CPSA). This program is accredited by the CPSA Institute as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework.<br><br>Length: 1 year<br>Start: May 2024<br>Campus: Kitchener Downtown<br>Credential: Ontario College Graduate Certificate