Meet the needs of a business world driven by technology, innovation, and sophisticated analysis. The MBA program combines a classic business foundation with an innovative and ever-changing curriculum to produce graduates who meet the needs of growing technology markets and become dynamic industry leaders. The program shapes business leaders who understand finance, marketing, accounting, and operations, and also know how to translate business necessities to engineers, scientists, and technologists in a language they understand.<br><br>The MBA is the Lally School's premier program and offers students both depth and breadth in management education with an emphasis on innovation and technology management. The focus on innovation is concerned with business model, product, process, organizational, financial, and technological innovation, in new start-ups and within larger organizations. The focus on technology management means the development and/or adoption of new technologies, processes, and methods for solving business problems, making decisions, and creating business opportunities.<br><br>The curriculum provides a strong grounding in managerial fundamentals while highlighting the strategic role that technology plays in enhancing business performance and creating sustainable competitive advantage.<br><br>In addition, it includes a non-pay consulting experience (Practicum) course in the final semester in which students apply their learning in technology and innovation to help solve a local organization's problems. Individual faculty supervise teams of students who work with large companies, local agencies, and small business start-ups. If they choose, students can complete the 45-credit hour MBA in one year from September to August. The MBA includes 11 required courses (33 credits) and four electives (12 credits) for a total of 45 credits. The four electives can be customized to complete one of the following tracks: business analytics, finance, information systems, marketing, supply chain management, or technological entrepreneurship.<br><br>Marketing: Provides students with the opportunity to develop a thorough understanding of the links between a product's design and manufacturing and the sales and marketing efforts necessary for achieving successful product development, commercialization, and management.