营销人员将创意转化为产品
Marketers turn ideas into products, find the right price for products, get products to market, and communicate the benefits of products to consumers. Over the course of your studies you'll learn about consumer behaviour, marketing research, new product development, distribution, pricing, and integrated marketing communications. You'll complete formal presentations, group projects and various case studies during your degree.<br> <br>Career opportunities<br>As a graduate of the Bachelor of Commerce degree with a concentration in marketing, you'll be prepared for global career opportunities in the areas of management, marketing, business development, and more. A degree in commerce can also be used as a stepping-stone to graduate studies or another professional degree such as law, medicine, veterinary medicine, or education.<br><br>Program highlights<br>Collaborative teamwork - Interact with your peers while learning to collaborate on projects.<br>Co-operative work placement - Gain valuable full-time paid work experience that alternates with your academic studies.<br>Study abroad opportunities - Cultural and academic experiences at destinations around the world.<br>Mentorship opportunities - A formal or informal relationship where you connect with, and learn from, an established professional.