数字营销人员的增长率为39％，已成为营销行业中最重要的职位之一。估计到2021年，营销商的通信预算将超过1200亿美元，而通过数字手段进行的广告将占这一数字的29％。相对于DePaul的学生和就业基础而言，重要的一点是，伊利诺伊州是拥有数字背景的人中排名第三的雇主。所有组织，无论规模大小，无论是营利性组织还是非营利性组织，都需要数字营销来取得成功。市场营销系为学生提供数字营销专长，为在该行业取得成功做好准备。
Digital marketer, showing a 39% growth rate, has become one of the most important job titles in the marketing industry. Estimates are that marketers? communications budgets will exceed dollar120 billion by 2021 and advertising through digital means will represent 29% of that figure. A significant point relative to DePaul's student and employment base is that the state of Illinois is the third ranked employer of people with digital backgrounds. All organizations, for-profit and not-for-profit, large and small, need digital marketing to be successful. The Marketing Department offers the Digital Marketing Concentration for students to prepare to succeed in this industry.