PLU市场营销科学理学硕士（MSMA）是STEM指定的尖端课程，提供创新的分析学位，专门研究市场营销。学生学习如何利用数据驱动的模型来加深对消费者行为的了解，解决市场营销决策挑战并最终推动盈利和非盈利组织的发展。亮点包括嵌入式行业客户项目，公司实地考察，先进的分析技术和小型团队。一流的师资力量在严谨和支持之间保持健康的平衡。您在9个月内所获得的成就 国际学生总共接受了36个月的OPT。
The PLU Master of Science in Marketing Analytics (MSMA) is a cutting edge, STEM-designated program offering an innovative analytics degree, specialized in marketing.Students learn how to leverage data-driven models to achieve deeper understanding of consumer behavior, solve marketing decision challenges and ultimately drive growth for both profit and non-profit organizations.Highlights include embedded industry client projects, company field trips, state of the art analytical techniques and small cohorts.The first-class faculty provide a healthy balance of rigor and support.Start your rewarding career in 9 months. International students receive a total of 36 months of OPT.